Whenever we refer to "paid market research", just what exactly does that mean?

Well, here's exactly how it works. Thousands of large companies have no direct contact with their ultimate customers, people who buy and use their products. Companies comparable to Dow Chemical, Union Carbide, Dupont and 3M produce a huge number of products that will be sold through wholesalers and independent retailers, like supermarkets. To plan new products, improve the products they have and evaluate the effectiveness of their advertising they need to have feed-back from consumers.

So they hire experts to do market research on their behalf, to assess public opinions about their products. The market researchers send out survey questionnaires to get answers to the questions their large company clients are asking. This is a huge business on the internet with thousands of surveys being made each week. The world wide web stands out as the most effective, most cost effective way to access many thousands of consumers and get answers quickly.

So how do they get people to take some time to fill in the questionnaires and answer the questions? Easy. It is paid market research, they are simply making legitimate paid surveys and they have got a budget to carry it out. So they allocate funds to pay survey participants for their participation. That is why those who participate get paid to do surveys!

It doesn't pay so much per survey. A little survey (5-10 minutes to complete) may perhaps pay $10. A longer survey (15-20 minutes) would typically pay $25. Not much, but it adds up. Take a $10 survey and a $25 survey every day and you would make over $1,000 within a month!

Just one single survey maker, Greenfield Online, paid over $4 million to survey participants this past year! The secret to making cash with paid market research surveys is to get your name and demographic info on the lists of a number of good survey makers like Greenfield Online. There are over 700 survey makers in the U.S., over 3,000 worldwide. Only about 20% offer legitimate paid surveys that actually pay out and pay punctually. 40% are really sales companies that you'd like to avoid.

The best way to get a good list of good survey makers it to join a paid survey membership site that maintains such lists for its members. For additional details and current lists of the best membership sites, just click here for more information on the subject of paid market research.

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